Beyond the Core selected as one of "The 100 Best Business Books of All Time"
800 CEO Read 01/21/09
by Todd Sattersten
The second book of Chris Zook's core growth trilogy, Beyond the Core: Expand Your Market Without Abandoning Your Roots, was selected by the founders of "800 CEO READ" to appear in their upcoming book, The 100 Best Business Books of All Time. That book's co-author, Todd Sattersten, posted a 3 minute 30 second video testimonial on You Tube about the findings from Beyond the Core and why it was chosen to be on their list.